Blog
Guides on launching web apps and SaaS with short-form video.
How to Launch a Lovable or Bolt App After You've Built It
The step-by-step launch strategy for founders who built their app with Lovable, Bolt, v0, Replit, or Claude Code and now need to get it in front of users.
June 3, 2026
AudienceHow to Launch an AI Tool in 2026
How to launch an AI tool, wrapper, or AI-powered product in 2026: positioning, the channels that work, and how to stand out in a crowded market.
June 3, 2026
AudienceHow Solo Founders Get Their First 100 Users
The distribution tactics solo founders actually use to get their first 100 users — without a marketing team, ad budget, or existing audience.
June 3, 2026
AudienceHow Indie Hackers Use Build in Public to Launch Products
How the build-in-public strategy works as a launch mechanism for indie hackers: what to share, where to share it, and how it creates a warm audience for launch day.
June 3, 2026
Launch StrategyWhat to Post on Launch Day: Channels, Timing, and Copy
A launch day playbook for SaaS founders: what to post on each channel, when to post it, and how to sequence your distribution for maximum momentum.
June 2, 2026
Launch StrategyThe Solo Founder's Launch Checklist
A complete pre-launch, day-of, and post-launch checklist for solo founders launching a web app or SaaS product without a team.
June 2, 2026
Launch StrategyLaunch Hooks: How to Write the First 3 Seconds of a SaaS Video
How to write launch hooks for short-form video: the structures that stop the scroll, with examples for SaaS, web apps, and AI tools.
June 2, 2026
Launch StrategyHow to Write a Launch Video Script for a SaaS Product
A practical framework for scripting a short-form launch video for a web app or SaaS: the structure, the hook, and how to turn a product into a story.
June 2, 2026
Launch StrategyHow to Make a Product Demo Video Without Recording Equipment
How to create a professional product demo video using only a screen recording and free tools — no camera, no studio, no editing experience required.
June 2, 2026
Channel How-ToHow to Use YouTube Shorts to Launch a Product
How to use YouTube Shorts for a SaaS or web app launch: format, titles, and why Shorts compound over time in a way TikTok and Reels don't.
June 1, 2026
Channel How-ToHow to Use Instagram Reels to Launch a Web App
A guide to launching a web app or SaaS with Instagram Reels: format, hooks, captions, and the discovery mechanics that make Reels work for product launches.
June 1, 2026
Channel How-ToHow to Make a TikTok Video for Your SaaS
How to create TikTok launch videos for a SaaS or web app: hooks, format, on-screen captions, and what actually performs in the TikTok feed.
June 1, 2026
Channel How-ToHow to Launch a SaaS Product on Product Hunt in 2026
A practical guide to launching a SaaS or web app on Product Hunt: assets you need, timing, day-of tactics, and how to avoid the common mistakes that bury a launch.
June 1, 2026
Channel How-ToHow to Launch a Product on X (Twitter)
How to launch a web app or SaaS on X: the launch thread format, video tactics, and how to build momentum on the day of launch.
June 1, 2026
Channel How-ToHow to Launch a B2B Product on LinkedIn
How to launch a B2B SaaS or web app on LinkedIn: post format, video, and the tone that works in the LinkedIn feed without sounding like a press release.
June 1, 2026